Fatigue management
Excessive or frequent campaign delivery can sometimes cause customer fatigue and lead to churn. Therefore, DFINERY supports CRM optimization by providing a function to limit the number of deliveries per hour for each offsite campaign channel.
Pre-check
Only service administrators can configure additional channel settings.
Global Fatigue Management Settings
Go to the Fatigue Management tab
Channel
Additional Settings > Channel Additional Settings > Global Settings > Fatigue Management
Activate toggle and enter number of times per unit time
After activating the toggle for the channel that requires fatigue management, please enter the maximum number of messages sent per unit time.
You can configure fatigue management settings for each channel, and when set, it will be applied as a default to all campaigns.
Fatigue management time can be set from a minimum of 24 hours (1 day) to a maximum of 336 hours (14 days).
The number of fatigue management times can be set from 1 to 99 times.
Enable and disable fatigue management by campaign
In some cases, some campaigns may not require fatigue management. Depending on your needs, go to the individual campaign creation page and enable or disable the toggle in the Schedule Settings field. If disabled, it will be excluded from fatigue management settings.
Fatigue setting criteria
Sliding Window Method The sending time moves continuously. It is updated every time it is sent and is pushed back N hours. 1 Day = Reception time + 24 Hours Example 1) When the maximum sending time is 10 per hour, only a maximum of 9 additional messages can be sent during the next hour based on the last sending time. Example 2) Assuming the fatigue management setting is 1 hour / 3 times limit
A user can receive a message up to {N} times during {N} periods from the time the message was received.
Receiving per user
It may take up to 10 minutes for settings to be reflected when changed.
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