Create an in-app message

How to create an in-app message

Layout and Trigger Event Areas

Select layout

Setting up a trigger event

1. Set the start event that becomes the exposure condition of the in-app message. You can apply standard event properties and custom event properties as filters to enable more precise targeting.

2. In the Exposure Delay section, please select either 'Exposure immediately' or 'Exposure after waiting'.

3. When you select 'Exposure after waiting', you can set the waiting time up to 300 seconds.

4. If you select 'Display after waiting' and set an end event, you can prevent the in-app message from being displayed when the end event occurs during the waiting time.

Move to the next step

Complete the above steps by clicking the 'Next' button in the upper right corner of the Layout and Trigger Events settings area.

Message area

Image settings

1. Select the image type and display size required for your campaign.

2. In the image upload area, upload the campaign image file to be used in the in-app message. Please upload the image according to the file upload rules for each image type. For more detailed information , please refer to the 'In-App Message Layout and Device Guide' article.

3. After selecting the image type, you can check the file upload rules by clicking the image upload area.

4. When you upload an image file, the upload file information and results are displayed together. All result fields must be marked as 'Possible' to allow image upload.

   

   Image Format

   Ratio

   Size

   Volume

   Extension

   Square

   1:1

   At least 720x720 or higher

   Less than 1MB

   png, jpg, jpeg

   Horizontal

   2:1

   At least 720x360 or higher

   Less than 1MB

   png, jpg, jpeg

   Vertical

   3:4

   At least 720x960 or higher

   Less than 1MB

   png, jpg, jpeg

   Freestyle

   No restrictions

   At least 720x720 or higher

   Less than 1MB

   png, jpg, jpeg

5. A preview screen will be provided when the image upload is complete.

6. You can decide what to do when the image is clicked or insert a link into the image.

Button Settings

Proceed with detailed settings by activating the toggle for the required type of button in the following areas.

Content Button

When you activate the content button, you can configure detailed settings for the following areas.

• Button Type : Choose one design between inner button and bottom button

• Button Detail Settings > Number of Buttons : You can set it to 1 or 2 as needed by clicking the X mark.

• Button Detail Settings > Button Style : This is a feature for user convenience, allowing quick and easy button style settings.

• Button Detail Settings > Button Design : Background, border, corner px detailed settings possible

• Button Detail Settings > Button Text : Text and format can be entered

• Button Detail Settings > Click Action : You can set the action when clicking the button.

  

• Button background : Fill color can be set, can be set to transparent when all colors are specified

Close button

When the Close button is activated, you can configure detailed settings for the following areas.

• Button Type : Choose between bottom button and top button

• Button Detail Settings : You can enter text and format for each button.

• Button Detail Settings > Click Action : You can set the action when clicking the button.

• Button background : Close button area color can be specified, and can be set to transparent when all colors are specified.

X button

In addition to the close button, you can design your in-app messages to close by adding an X button.

• Button type : Choose one of inner button, nested button, or top button

• Button Style : A feature for user convenience that allows quick and easy button style settings.

• Button design : detailed settings for icon, background, and border

Style settings

When setting the style, you can even directly set the background of the in-app message.

• In-app background > Background : You can specify the color that will be the background of the in-app message. If you specify all colors, you can set it to transparent.

• Message Border : You can make the corners as round as you want.

Test Management

You can use the 'Test Management' function in the upper right corner of the message area to check how the test message is displayed on an actual device.

Please refer to the table below for the types of identifiers that can be registered for each platform.

Schedule area

Set a schedule

• Operating Period : You can specify the period on the calendar

• Operating period > Detailed settings : Days and times can be specified

• Exposure Limits : You can limit the number of exposures per device/day/hour.

Target Setting Area

Target setting

Set your target by selecting either All or Audience.

Conversion Tracking Settings Area

Set up purchase conversions and custom conversion tracking

Set up purchase conversions and custom conversion tracking. To track conversions, you must specify at least one click action in your message settings. Insert a link in the body or add a link to a button or image. For more information about tracking purchase conversions, see Setting a Purchase Conversion Window. Custom Conversion Tracking This feature allows you to add up to four events that you want to track conversions separately from purchases. Optionally, add events as needed. Custom conversion tracking is not affected by global settings and does not compete with other campaigns. Therefore, when a click action occurs, it is all aggregated and displayed in the detailed data screen.

Priority Setting Area

Setting priorities

Set the priority of in-app messages.

• The default is 5.

• The higher the priority, the more your message will be displayed when competing with other campaigns.

• If you are using in-app messages to display urgent notices, we recommend setting the priority to 10.

• Priority cannot be modified when a message is in a terminated, canceled, or error state after publishing (because there is no need to compete with other in-app messages).

• We provide a page where you can manage priorities separately for each campaign. ( Related article )

Exposure policy when priorities are the same

1. After checking whether an event attribute exists, campaigns with attribute values ​​are displayed first.

2. When competing campaigns with attribute values, the filter entered in the campaign matches the most, which increases the exposure priority.

3. If conditions 1 and 2 are the same, the most recently updated campaign will be displayed first.

4. If 1, 2, and 3 are all the same, they are exposed randomly.

The policy of exposing a specific in-app message campaign to users who match the largest number of filter conditions was determined by considering the user's (marketer's) intention for personalized marketing.

Example

Campaign Status